Designed for companies who need expertise for a
particular initiative, our Strategy Practice provides one or
more experienced consultants to work on specific projects.
- Strategic or business plan development We write
succinct and compelling business plans for internal or external funding,
and strategic plans for new initiatives. Entrepreneurs and VCs alike rely
on us to develop executable plans with clear objectives, credible timelines
and defined metrics.
- Refinement of corporate and marketing strategy A
clearly articulated and communicated strategy focuses your company in the
most uncertain environment. We lead executives through analytical
frameworks to redefine market positioning, to gain consensus on target
customer segments and to reprioritize strategic initiatives. Then, we design and align
- Savvy product positioning and competitive analysis We
interview existing and emerging competitors, customers and partners to
assess your market position and brand equity. We also design customer focus
group research for new products.
- International business development If your
international experience is limited to Chinese takeout, we help you expand
overseas by identifying strategic partners and navigating the
idiosyncrasies of foreign markets and regulations.
- Strategic partnering We identify appropriate
strategic partners and craft win/win relationship terms for effective,
- Technology commercialization Your R&D wizards
have invented the best thing since sliced bread, but marketing it is as
alien as writing documentation. We work with engineering management to
transition product concepts from the research lab to product launch.
See the results of our previous engagements,
and our methodology.